E-Newsletters
Creating an E-Newsletter Archive with MailChimp
I‘ve been writing a monthly e-newsletter for three years, now. It took me a while to find my niche for the e-newsletter, but I’m fully into it now: every month, I share a “Social Media How-to.” I started thinking recently, that it would be nice to have an archive of all these newsletters on my [...]
INFOGRAPHIC: Inbound vs. Outbound Marketing
When I teach workshops and classes, I often start by talking about the changes that are currently happening in the world of marketing. We are increasingly moving from a state of “push” marketing to “pull” marketing, the main difference between the two being that push marketing gets in your face, even though you might not [...]
How to add a MailChimp Newsletter signup box to your Facebook Page
I‘ve long been a fan of MailChimp for e-newsletters, but they just keep getting better and better. Most recently, MailChimp increased their free account from a list of 1,000 to 2,000. I’ve done lots of research on this, and you have to trust me when I say you won’t get a better deal! They key [...]

